Product videos also called eCommerce product videos are one of the most requested types of videos that we create. Do you need to increase product sales, awareness, or educate others about your product? Chances are, you need to do all three. Online retailers such as Amazon are asking for videos from all of their sellers because product video drives sales.
The proper video strategy can do wonders for your company. Measurable results can demonstrate your ROI.
However, merely creating a video and hoping for the best won’t get you very far. Product videos can be as big and fancy as a blockbuster movie, or they can be simple. Whatever type of video you wish to create, don’t ignore the rules of proper video production.