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How to Hire an Internal Video Team

Many companies have started to hire internal video production teams.  Unfortunately, most are not having a good experience.   The number one reason this isn’t working for brands is because they are looking for Superman, one person who can do it all.  A quick search for video production on a popular job site will pull up […]

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Using Testimonial Videos to Build Trust

When it comes to business relationships, trust is one of the most important things, if not the most important, towards someone doing business with you. Some say it is the only thing you need. One way to build trust is for people to hear about the experience that others had doing business with you. The […]

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How Online Video Advertising Can Benefit B2B Companies

Online video advertising is often associated with B2C marketing but it is also a great opportunity for B2B companies.  If you’re a B2B, you know that you need to get in front of just a few people who need what you have to offer.  At the end of the day, it is people who make […]

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